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You Tube Gold: Clayton Christensen On Disruption

Christensen’s theory changed many people’s perception about the nature of business.

The Disruptive Innovation Awards - 2014 Tribeca Film Festival
NEW YORK, NY - APRIL 25: (L-R) Christine Christensen, Craig Hatkoff, Clayton M. Christensen and Matthew Christensen attend The Disruptive Innovation Awards during the 2014 Tribeca Film Festivalat at NYU Skirball Center on April 25, 2014 in New York City.
Photo by Slaven Vlasic/Getty Images for the 2014 Tribeca Film Festival

One of the nicer things about having Matt Christensen as a Blue Devil was learning more about his late father, Clayton.

A Harvard professor, the elder Christensen disseminated a theory of disruption that truly addressed business in the modern era.

For a quick and too simple example, he proposed that electric cars were more likely to evoke from a golf cart company than Ford, GM or Chrysler because those companies were locked into ideas and systems they could not easily escape.

He was close: Tesla was a startup and deliberately kept a distance from the car industry as it began to develop its own ideas and culture.

He became a real force in American business thinking and we thought, for a change of pace, that it would be cool to link to a video lecture where he explains his theory. It’s been challenged naturally but has anyone improved on it? Not that we’re aware of.