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For Zion Williamson And RJ Barrett, The Money Is Starting To Roll In

Both guys are picking up a nice chunk from jersey sales.

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NBA: New Orleans Pelicans-Press Conference
 Jun 21, 2019; New Orleans, LA, USA; New Orleans Pelicans owner Gayle Benson looks up to Zion Williamson the first overall selection in the NBA Draft as they pose with his jersey during an introductory press conference at the New Orleans Pelicans Training Facility. 
Derick E. Hingle-USA TODAY Sports

Zion Mania continues to spread: Williamson has apparently shattered the record for rookie jersey sales, already selling as many as all the 2018 picks combined (we assume that means to this point and not the entirety of sales for the past year).

For his part, RJ Barrett is also doing well: he’s doubled the sales of the previous best seller, Lonzo Ball.

You certainly can argue that the NCAA is overly restrictive, but NCAA basketball has allowed both guys to build their reputations to the point where this is possible: it’s called delayed gratification or, if you prefer, brand building.

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