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A Social Move By Duke Basketball

As the Blue Devils kick things up a notch online.

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Wisconsin v Duke
After he finishes his call, Matt Jones will be looking at Duke basketball online.
Photo by Streeter Lecka/Getty Images

Duke basketball has long been out front when it comes using social media. Now things are moving to a different level.

They’re unifying all the various platforms they use under the name @DukeMBB. That will include Twitter, Instagram, Facebook and YouTube and soon, Snapchat.

It’s pretty audacious. You can check out the details here.