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The Good News - No Musburger

According to ESPN, CBS
has bid 6.2 billion big ones,
which means that even if you hate Billy
Packer, you are stuck with him until retirement. CBS will win all rights,
including internet rights, and the deal will run for 11 years.

Now on to important issues: 1) how will the NCAA deal with 6.2 billion
dollars
? How will the athletes benefit? and 2)  how will they market a
sport which loses stars as soon as they become stars? Coach K suggested
marketing the schools and the rivalries. Hey, a Dallas-Washington game is still
fun even if both teams stink.